Florida Water Products, LLC (FWP) finds itself at the center of a proposed class action lawsuit stemming from a cyberattack in May 2023, which may have compromised the personal data of thousands of people.

Florida Water Products Lawsuit Alleges Inadequate Security Measures Left Data Exposed

The lawsuit asserts that inadequate cybersecurity measures by the pool and spa equipment distributor were directly responsible for the breach. Compromised information may include the names and Social Security numbers of both current and former FWP employees, as well as those affiliated with the company.

According to FWP’s data breach notice letter, the incident targeted a repository of “legacy data” within its network, referring to information stored in outdated systems or formats. Subsequent investigation suggests that an unauthorized third party may have accessed FWP’s systems and obtained certain data from legacy databases.

Although specifics regarding the duration and precise dates of the cybercriminals’ access remain unclear, the breach is believed to have occurred between May 22 and May 28, 2023.

Plaintiff Alleges Inadequate Cybersecurity Left Data Vulnerable

The lawsuit contends that FWP’s failure to enforce adequate cybersecurity measures and provide sufficient training to its employees left its data vulnerable to exploitation by cybercriminals. The complaint argues that Florida Water Products notification to affected individuals was delayed and insufficient. The plaintiff, Stephen Basson, an employee of FWP affiliate Aquarius Supply, claims to have received notice from the defendant only in early December 2023, nearly seven months after the breach allegedly took place.

FWP’s notification letter, as per the filing, obscured crucial details about the breach, such as the number of affected individuals, the methods used by hackers to access the system, and the reasons for the delay in notifying victims.

The lawsuit further alleges that FWP’s tardy and inadequate notice left victims exposed to potential identity theft without proper guidance on monitoring their financial accounts or credit reports to mitigate unauthorized use of their personal information.

A request for comment by FWP about the current litigation was not received in time for publication of this article.

Not The First Or The Last

While the validity of the class action lawsuit against Florida Water Products remains uncertain and subject to legal proceedings, one thing however is certain. The pool industry is clearly not immune to cyber attack threats, as demonstrated by the increase in breaches since 2021. Most recently, Brenntag, a major chemical distributor, fell victim to a ransomware attack by the DarkSide hacker group, resulting in a staggering $4.4 million payout.

In the dynamic world of pool maintenance and equipment, staying ahead of the curve is essential for pool professionals to deliver top-notch services to their clients. Hayward has a clear understanding of the importance of continuous education and has been at the forefront of providing comprehensive training opportunities for pool professionals. Recently they updated the training section of their website, offering an array of hands-on training courses and webinars to enhance the skills of pool professionals.

Hayward Training Courses

Hayward’s hands-on training courses cater to pool professionals seeking expertise across various crucial aspects of pool maintenance. Covering an array of topics, these sessions delve into the intricacies of Hayward’s latest products, ensuring professionals are well-versed in recommending and installing cutting-edge solutions. Specialized training in heaters, automation, salt systems, pumps, infloor systems, and electrical troubleshooting equips participants with the skills needed to address challenges in specific areas. By offering a comprehensive curriculum, Hayward empowers pool professionals to offer knowledgeable expertise to their clients.

Hayward’s dedication to supporting pool professionals is evident in the various programs they offer throughout the country. Here are some of the latest hands-on education opportunities offered by Hayward in the upcoming months. Make sure to visit and bookmark their Training Registration page as an ongoing resource.

Hayward Hands-On Training By Location

• Florida
• Gulf Coast
• Mid-Atlantic
• Mid-West
• North East
• South Central
• Southeast
• Southwest
• West

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In November, Pool Magazine had the opportunity to attend one of the most anticipated events in the pool and spa industry – the International Pool & Spa Expo (PSP Deck Expo) in Las Vegas, Nevada. The expo showcased the latest and hottest new pool products and innovations in the pool and spa industry, attracting professionals, manufacturers, and enthusiasts from around the world.

The expo hall was a bustling hub of activity, with exhibitors showcasing cutting-edge products that promised to revolutionize the pool and spa experience. From groundbreaking technologies to innovative materials, the event was a playground for those seeking to stay ahead in this dynamic industry.

Hot New Pool Products

A highlight of the expo was the PSP Deck Expo Innovative Product Showcase and Awards Program, a comprehensive awards program dedicated to recognizing excellence and groundbreaking solutions. Two award categories, People’s Choice and Expert’s Choice, celebrated the most innovative products across various segments of the pool and spa industry.

People’s Choice Award Winners

🏆 Winner: Most Innovative Products for Pool and Backyard Construction Professionals

The Shelf Lounger by GPM Manufacturing

Winner of People’s Choice Award & Experts Choice Award

GPM Manufacturing’s The Shelf Lounger redefines the poolside experience with an ingenious all-in-one tanning ledge. Combining lounging chairs and a spill-over edge, this product introduces an unprecedented level of sophistication and comfort to pool and backyard spaces.

The Winning Formula

The Shelf Lounger clinched the Experts Choice Award and the People’s Choice Award for Most Innovative Products for Pool and Backyard Construction Professionals due to its dual focus on entertainment and space optimization. Its unique design allows poolside enthusiasts to enjoy a second body of water without compromising the pool’s primary space, making it a standout for the most innovative new product.

From its minimal installation requirements to its seamless integration into existing pool setups, The Shelf Lounger embodies a harmonious blend of aesthetics and functionality. GPM Manufacturing’s visionary approach has not only earned the accolades of industry peers but has also set a new standard for the evolving landscape of pool and backyard construction.

🏆 Winner: Most Innovative Products for Service Professionals

Filter Preaux System by Filter Preaux

Filter Preaux System introduces a revolutionary private-label chemical treatment combined with high-pressure water flow. The result? Sparking clean filters achieved in as little as 30 seconds, effectively doubling productivity and increasing profits for service professionals in the pool industry.

Game-Changer for Service Professionals

Service professionals face the ongoing challenge of maintaining pools efficiently, and the Filter Preaux System addresses this need head-on. By offering a rapid and effective solution, this product not only streamlines the maintenance process but also enhances the overall service quality.

🏆 Winner: Most Innovative Deck or Patio Products

Accoya Color Grey by Accoya

Accoya Color Grey, crafted from FSC® certified softwood, represents a paradigm shift in deck and patio materials. Through acetylation, this product achieves remarkable durability, stability, and a non-toxic, recyclable composition, backed by a 25-year warranty. Its surface-to-core organic pigment coloring adds an aesthetic touch to outdoor environments.

An Award-Winning Innovation

The accolade for Most Innovative Deck or Patio Products affirms Accoya Color Grey‘s standing as a trailblazer in outdoor material technology. Its low maintenance requirements and commitment to sustainability set a new standard for the industry, earning the admiration of professionals and consumers alike.

🏆 Winner: Most Innovative Products for Retailers

Chill Springs All-In-One Cold Plunge by GPM Manufacturing

Chill Springs All-In-One Cold Plunge stands out as a retail innovation that transcends the ordinary. Crafted from stainless steel with a teak top and aluminum surround, this 1.5 HP system is designed for both indoor and outdoor use. Its plug-and-play functionality, lightweight construction, and portability redefine the retail landscape for cold plunge systems.

A Retailer’s Dream

The recognition for Most Innovative Products for Retailers underscores Chill Springs‘ potential to captivate both novice and advanced bathers. Its stylish design, coupled with the ease of use and safety features, positions this product as a must-have for retailers looking to offer a unique and refreshing experience to their customers. An intelligent blend of style, portability, and functionality aligns with the evolving preferences of consumers, making it a standout winner in the retailers category.

Experts Choice Award Winners

🏆 Winner: Aiper Surfer M1 Cordless Robotic Pool Skimmer – Expert’s Choice Award

The Aiper Surfer M1 is a pioneering solar-powered cordless pool skimmer that redefines the cleaning experience. With up to 10 hours of efficient cleaning, users can choose between automatic or remote cleaning via a mobile app to target debris precisely. Anti-beaching columns add an extra layer of sophistication, preventing the device from getting stuck during operation.

The judging panel recognized the novelty of Aiper Surfer M1 in the solar-powered cleaning market. Solar technology, an evolving frontier, found a trailblazer in this product. The judges highlighted the potential impact, emphasizing the importance of seamless solar integration for successful pool cleaning.

Cordless and Neat: A Unique Advantage

The absence of cords and hoses sets Aiper Surfer M1 apart, earning praise from the judges for its neat and cord-free design. The judges appreciated this innovative approach, deeming it a “neat idea” that contributes to the product’s overall appeal.

🏆 Winner: Perma-Column® Precast Concrete Deck Posts – Expert’s Choice Award

Perma-Column® Precast Concrete Deck Posts introduces a game-changing solution for deck foundations. Paired with FootingPad® composite footings, it eliminates the challenges of mixing and pouring concrete. Builders can now commence deck construction immediately, without waiting for concrete trucks or curing periods.

Judges’ Acclaim for Perma-Column®

The judging panel hailed Perma-Column® for its impressive approach, describing it as an “awesome” solution that simplifies the traditionally complex process of pouring cement. The time-saving attributes and resistance to rot, mildew, or freeze-thaw cycles resonated with the judges, showcasing the high-quality innovation of Perma-Column®.

🏆 Winner: Water Tech Volt Leaf Vac Recharge – Expert’s Choice Award

The Water Tech Volt Leaf Vac Recharge introduces a breakthrough in skimmer vacuum technology. Cordless, hoseless, and fully rechargeable, this device captures leaves both topside and bottom-dwelling without the need for extension cords or hoses. The SmartWater sensor enhances efficiency by automatically turning the device on and off in water.

Recognition for Cordless Efficiency

The judging panel underscored the industry’s demand for a top-tier, rechargeable skimmer vacuum capable of handling leaves. The cordless feature garnered special recognition, described as “outstanding” and filling a gap in the market for efficient leaf management.

Moving The Ball Forward

The People’s Choice and Expert’s Choice awards hold paramount importance for pool professionals, serving as prestigious recognitions and validations of excellence within the industry. The People’s Choice award, determined by industry votes, signifies widespread market approval and consumer trust. On the other hand, the Expert’s Choice award, granted by a panel of knowledgeable professionals, establishes a standard for innovation and quality. Both accolades offer valuable marketing opportunities, showcasing winning new pool products as benchmarks for excellence and encouraging a culture of continuous improvement and advancement within the pool and spa industry.

This year’s PSP Deck Expo left an indelible mark on the industry. The new pool products in both the People’s Choice and Experts Choice categories signal a shift toward innovative, efficient, and sustainable solutions. From solar-powered skimmers to revolutionary deck foundations, these innovations represent a collective vision for the future of pool and spa technology. This year’s expo not only celebrated achievements but also set the stage for continued advancements that promise to shape the industry’s landscape for years to come.